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How NOT to print a grey background.

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We evaluate each image to ensure proper print dmax, color balance and densities to promote optimal levels of detail in the highlights and shadows. For example, if your densities are not set up correctly with a 4/color gray background, the printer will have no flexibility on press to maintain the neutral gray background to preserve skin tones and the quality of the product.

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How to print a grey background.

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By creating a "long black" to the background (putting most of the dot value on the black channel) it allows the printer to push color, such as the flesh tones regions, without effecting the background.

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