Embarking on our 22nd photography project in collaboration with Louis Vuitton, we encountered a unique set of challenges that transformed this venture into a true test of creativity and adaptability. In this case study, we delve into the intricacies of exterior photography and share how we overcame hurdles to capture the essence of Louis Vuitton’s window displays amidst a bustling urban backdrop.
The Challenge of Construction
One of the primary obstacles we faced was the ongoing construction surrounding the building. Scaffolds often obstructed our carefully selected window displays, prompting us to explore innovative shooting angles. Each obstruction became an opportunity to showcase our adaptability, turning what could have been a setback into a chance to infuse the photographs with a distinct perspective.
To maintain the integrity of the project, we experimented with various angles, ensuring that the final images appeared seamless and untouched. The challenge of shooting through construction became an exercise in thinking outside the box, and we successfully transformed potential obstacles into artistic opportunities.
Let us not forget the amount of foot traffic that goes on in Union Square and to this day I have yet to tell anyone “Please do not walk in front of my shoot” In fact, I encourage it. 🙂
Our 22nd photography project with Louis Vuitton stands as a testament to the resilience and creativity required in exterior photography. Through innovative problem-solving and an embrace of the surrounding urban energy, we successfully navigated construction obstacles and foot traffic, ultimately delivering a collection of images that authentically represent the spirit of Louis Vuitton’s window displays in Union Square.